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dc.contributor.authorAyub, Shitseswa
dc.contributor.authorOnditi, Arvinlucy
dc.contributor.authorNyagol, Michael
dc.date.accessioned2021-04-07T06:56:02Z
dc.date.available2021-04-07T06:56:02Z
dc.date.issued2017-04-14
dc.identifier.issn2321-3124
dc.identifier.urihttp://ir.jooust.ac.ke:8080/xmlui/handle/123456789/9364
dc.description.abstractThis study investigates the role of corporate social responsibility in catalyzing the relationship between strategy analysis and organizational performance. The design is descriptive and correlational survey of employee perceptions of strategy analysis and it association with organization performance. Findings reveal that indeed strategy analysis relate well to sugar firm performance in the presence of social investments in the communities they operate in. when CSR activities are not incorporated in the planning for better performance, then results are not likely to be good. Therefore it is necessary for corporate managers to integrate CSR programs in their strategy plans in order to leverage firm performance.en_US
dc.language.isoenen_US
dc.publisherInternational Journal of Multidisciplinary and Current Researchen_US
dc.subjectStrategy analysisen_US
dc.subjectOrganization performanceen_US
dc.subjectCorporate social responsibilityen_US
dc.titleRole of Corporate Social Responsibility in the Relationship between Strategy Analysis and Organizational Performance of Sugar Companies in Western Kenyaen_US
dc.typeArticleen_US


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