Product Differentiation Strategies and Performance of Selected Edible Oils Manufacturing Firms

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Mwazuna_ Product Differentiation Strategies and Performance of Selected Edible Oils Manufacturing Firms.pdf (1.727Mb)

Publication Date

2023

Author

Mwazuna, Alice Ngele

Type

Thesis

Metadata

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Subject/Keywords

Product Differentiation; Edible Oils; Manufacturing Firms

Publisher

JOOUST

Permalink

http://ir.jooust.ac.ke/handle/123456789/14424

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• School of Business & Economics [33]